The Course in Visual Merchandising aims to educate and create efficient, contemporary and creative visual merchandisers who will be able work within a team, commercial directors or merchandise managers for the dressing and the communication of products in stores.
The student will acquire the ability to recognize creative peculiarities, the political approach of a brand, its collections’ moods, codes and themes and able to interpret all these factors in dressing show rooms and stores, undertaking required modifications for the respective environments. This will be done whilst emphasising the key factors and developing the necessary communication strategies for the product in all the different areas, from show rooms to retail stores.
This course is addressed to undergraduates, graduates and professionals who want to specialise in a creative and stimulating field, which is increasingly expanding, and acquire a complete and highly qualified education. Applicants should be creative and familiar with IT tools such as Photoshop. The Accademia can provide candidates with extra curriculum private tutorials.
- Saturday 9am – 6pm
This course is not recognised by the Ministry of Education, Universities and Research, hence it offers at the end the attendance Diploma of the Accademia that is certified by the School’s heritage and track record. That is why the students need to accomplish at least 80% of presence in class in order to obtain the Certificate.
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